Young at Heart
By Lifestyle+Travel
In celebration of its 75th anniversary in 2024, Onitsuka Tiger embarks on a special global collaboration with ASTRO BOY, marking the beginning of its anniversary year.
ASTRO BOY, the first full-length anime TV series in Japan, and Onitsuka Tiger, the pioneer in crafting the first true athletic shoes in Japan, share a common thread in their origin stories. Both achievements were fueled by the shared desire to nurture the vitality and aspirations of children, who represent the future of humanity, fostering an environment where their dreams can flourish.
The collection boasts items featuring the original logo and ASTRO BOY design, exclusively crafted for this collaboration, spanning a wide range of unisex categories. The lineup includes 43 items such as shirts, track suits, skirts, pants, body bags, hats, and footwear like MEXICO 66™ SD and DENTIGRE™ PUFF BOOT. Each item in this collection will be presented in its original packaging—a shopping bag and box adorned with ASTRO BOY.
Explore this exclusive collaboration collection, now available at Onitsuka Tiger Global Flagship Store Siam Square One and on the official website https://www.onitsukatiger.com/th/en-th/p/astroboy
By Lifestyle+Travel
Discovering A Lifestyle Destination
Discover the newest landmark in Bangkok through the launch of the Jim Thompson Lifestyle Store, a true lifestyle destination for discerning travelers. The grand opening of the Jim Thompson Lifestyle Store in One Bangkok's new retail zone, The Storeys, marks a significant milestone for both the iconic brand and this landmark destination in Bangkok. Spanning an impressive 550 sq.m. with a distinctive duplex design, the Lifestyle Store offers a refined blend of elegance and cultural touch. Its stylish, contemporary layout creates an experiential shopping journey, combining retail, dining, and cultural heritage. The spectacular event started with the arrivals of guests, including top executives from One Bangkok, Thai Airways, Central Group, Siam Piwat, EmQuartier, and top luxury hotels. Dignitaries such as Bangkok Governor Chadchart Sittipunt and ambassadors from the United States, France, and Germany also attended, as well as representatives from the Embassy of the United Arab Emirates, the Ministry of Tourism and Sports, and the Tourism Authority of Thailand. The event was further elevated by the presence of notable Thai celebrities, including Anntonia Porsild, 1st Runner-Up of Miss Universe 2023, Kamonwarai ‘Pailiu’ Prajakrattanakul, and actors from Studio Wabi Sabi — Katsamonnat ‘Earth’ Namwirote, Tharathorn 'Oat' Phumpothingam, Methaphat ‘Tonliew’ Chimkul, and Saranvut ‘Pie’ Nittayasuthi. The elegant yet contemporary fashion show, titled Bangkok Dreaming, embodied the essence of the brand in high style. Showcasing a collection of 42 captivating looks, the runway featured renowned Thai models, including Miss Universe Thailand 2021 Anchilee Scott-Kemmis, Miss Universe Thailand 2016 Chalita ‘Namtan’ Suansane, Miss Universe Thailand 2015 Aniporn ‘Nat’ Chalermburanawong, and top models Cindy Sirinya Bishop and Apasiri Nitibhon. The styling reflected a journey through contemporary Thai lifestyles, with casualwear inspired by quintessential Thai settings, from tranquil beaches to the vibrant streets of Yaowarat’s Chinatown. The event also marked the launch of the AQUASILK collection, the brand’s debut in men’s swimwear. At the launch event, guests explored an extensive range of Jim Thompson products, savored delicious Thai bites from Jim’s Terrace – the brand’s first integrated F&B outlet – and enjoyed the Silk Exhibition, which showcases the rich history and craftsmanship of Jim Thompson’s renowned silk products. Jim Thompson Lifestyle Store is located at One Bangkok, G Floor, The Storeys.
By Lifestyle+Travel
Strength Within
Moving forward relentlessly is the way. To maintain steady business growth in Thailand, Omnicom Media Group (OMG) has strengthened its leadership team by promoting OMD Thailand’s Managing Director, Jinnarat Sampuntharat, to Chief Operating Officer of OMG Thailand. She will collaborate with the OMG Thailand executive team, including CEO Rochelle Chhaya and CFO Noppadol Vetvoranich, to guide the business in one of the most dynamic markets in APAC. In line with this, Rerngrith Jindaporn has been appointed to drive the agency’s growth, operational efficiency, client relationships, and new business opportunities as General Manager of OMD Thailand. Additionally, to scale its insights and marcomms capabilities, Dr. Pittayaphan Sriweawnetr has been given broader responsibilities as Head of Insights and Marcomms for OMG Thailand. These strategic changes, part of OMG Thailand’s commitment to growth and excellence, reflect the network’s dedication to building a dynamic and forward-thinking leadership team. This also establishes a solid foundation for OMG Thailand to continue helping clients navigate the evolving media landscape while delivering impactful business results and growth opportunities. OMG Thailand’s strengthened leadership team now includes: Rochelle Chhaya, CEO, OMG Thailand Jinnarat Sampuntharat, COO, OMG Thailand Rerngrith Jindaporn, General Manager, OMD Thailand Nuvee Pongsathidporn, Managing Director, PHD Thailand Chaivut Eiamvuthikorn, General Manager, PHD Thailand Noppadol Vetvoranich, CFO, OMG Thailand Nannapat Chotrattanakarn, Head of Trading and Investment Dr. Pittayaphan Sriweawnetr, Ph.D., Head of Insights and Marcomms Waridda Burapathana, Head of People “OMG Thailand has witnessed great success over the past few years, with our digital capabilities and client relationships growing from strength to strength. This new leadership team is highly talented, and this structure provides a cornerstone for OMG Thailand to build upon, creating future-facing solutions for our clients,” said Rochelle Chhaya, CEO, Omnicom Media Group Thailand.
By Lifestyle+Travel
The Heaven Scent
PAÑPURI, a holistic wellness lifestyle brand, introduces its latest sensual creation, HEAVEN MOON OSMANTHUS. Known in Thai as the "Fragrance That Travels Ten Thousand Miles," the Osmanthus Absolute offers an inspiring touch with its unique sweet notes and the harmony of a Chinese tale. The story of the Osmanthus flower is enchanting—believed to bloom in heaven on the moon, it symbolizes joy and prosperity. According to legend, the Jade Emperor, captivated by its fragrance, shared its essence with the world. With the Heaven Moon Osmanthus collection, PAÑPURI brings this timeless tale to life, offering a scent that captures the ethereal beauty and sweetness of the moon’s most cherished flower. HEAVEN MOON OSMANTHUS Collection: • PAÑPURI HEAVEN MOON OSMANTHUS Extract Perfume Oil (50 ml and 10 ml) • PAÑPURI HEAVEN MOON OSMANTHUS Hydrating Glow Satin Oil Mist (250 ml) The collection also includes various aromatic products such as candles, diffusers, and scented sachets, as well as hand care essentials, all designed to envelop you in the blissful fragrance of HEAVEN MOON OSMANTHUS. For more information Follow @panpuriofficial on Facebook, Twitter, Instagram, Weibo, or connect with us on Line @PANPURI.