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Discovering A Lifestyle Destination

Discover the newest landmark in Bangkok through the launch of the Jim Thompson Lifestyle Store, a true lifestyle destination for discerning travelers.

The grand opening of the Jim Thompson Lifestyle Store in One Bangkok’s new retail zone, The Storeys, marks a significant milestone for both the iconic brand and this landmark destination in Bangkok. Spanning an impressive 550 sq.m. with a distinctive duplex design, the Lifestyle Store offers a refined blend of elegance and cultural touch. Its stylish, contemporary layout creates an experiential shopping journey, combining retail, dining, and cultural heritage.

The spectacular event started with the arrivals of guests, including top executives from One Bangkok, Thai Airways, Central Group, Siam Piwat, EmQuartier, and top luxury hotels. Dignitaries such as Bangkok Governor Chadchart Sittipunt and ambassadors from the United States, France, and Germany also attended, as well as representatives from the Embassy of the United Arab Emirates, the Ministry of Tourism and Sports, and the Tourism Authority of Thailand. The event was further elevated by the presence of notable Thai celebrities, including Anntonia Porsild, 1st Runner-Up of Miss Universe 2023, Kamonwarai ‘Pailiu’ Prajakrattanakul, and actors from Studio Wabi Sabi — Katsamonnat ‘Earth’ Namwirote, Tharathorn ‘Oat’ Phumpothingam, Methaphat ‘Tonliew’ Chimkul, and Saranvut ‘Pie’ Nittayasuthi.

The elegant yet contemporary fashion show, titled Bangkok Dreaming, embodied the essence of the brand in high style. Showcasing a collection of 42 captivating looks, the runway featured renowned Thai models, including Miss Universe Thailand 2021 Anchilee Scott-Kemmis, Miss Universe Thailand 2016 Chalita ‘Namtan’ Suansane, Miss Universe Thailand 2015 Aniporn ‘Nat’ Chalermburanawong, and top models Cindy Sirinya Bishop and Apasiri Nitibhon. The styling reflected a journey through contemporary Thai lifestyles, with casualwear inspired by quintessential Thai settings, from tranquil beaches to the vibrant streets of Yaowarat’s Chinatown. The event also marked the launch of the AQUASILK collection, the brand’s debut in men’s swimwear.

At the launch event, guests explored an extensive range of Jim Thompson products, savored delicious Thai bites from Jim’s Terrace – the brand’s first integrated F&B outlet – and enjoyed the Silk Exhibition, which showcases the rich history and craftsmanship of Jim Thompson’s renowned silk products.

Jim Thompson Lifestyle Store is located at One Bangkok, G Floor, The Storeys.