“Imagine Phuket” – We Are Waiting for You
By Lifestyle+Travel
When you are asked about must-visit places in Thailand, it is doubtless that Phuket is one. Rich in culture, embraced by tranquil nature, the tourism section in Phuket had been doing great for decades, with new beautiful hotels and indulgent restaurants constantly emerges. However, with the recent pandemic, the wondrous island had to shut itself down like never before.
Now that the situation in Thailand has been unceasingly easing, and with the Phuket International Airport being back in operation, the Phuket Hotels Association, in collaboration with global hospitality branding agency QUO, launches the “Imagine Phuket” campaign to help revive the island’s charming liveliness and to invite discerning travelers to comfortably unwind in Phuket again.
The campaign aims to prompt people of how Phuket was their ideal vacation with everything they need, and it still is. The initiative enables island hotels to come together with one voice and one message. Each property will be given the creative resources to personalize videos, images and logos with their own branding, creating bespoke versions of the
campaign’s inspiring message. By reaching the combined audiences of 75 participating hotels in the private sector, there is the rare opportunity for authentic, large-scale virality.
Check out the introductory video of the campaign below, and stay tuned for more from the campaign!
Open photo by Sookyung An from Pixabay
By Lifestyle+Travel
Discovering A Lifestyle Destination
Discover the newest landmark in Bangkok through the launch of the Jim Thompson Lifestyle Store, a true lifestyle destination for discerning travelers. The grand opening of the Jim Thompson Lifestyle Store in One Bangkok's new retail zone, The Storeys, marks a significant milestone for both the iconic brand and this landmark destination in Bangkok. Spanning an impressive 550 sq.m. with a distinctive duplex design, the Lifestyle Store offers a refined blend of elegance and cultural touch. Its stylish, contemporary layout creates an experiential shopping journey, combining retail, dining, and cultural heritage. The spectacular event started with the arrivals of guests, including top executives from One Bangkok, Thai Airways, Central Group, Siam Piwat, EmQuartier, and top luxury hotels. Dignitaries such as Bangkok Governor Chadchart Sittipunt and ambassadors from the United States, France, and Germany also attended, as well as representatives from the Embassy of the United Arab Emirates, the Ministry of Tourism and Sports, and the Tourism Authority of Thailand. The event was further elevated by the presence of notable Thai celebrities, including Anntonia Porsild, 1st Runner-Up of Miss Universe 2023, Kamonwarai ‘Pailiu’ Prajakrattanakul, and actors from Studio Wabi Sabi — Katsamonnat ‘Earth’ Namwirote, Tharathorn 'Oat' Phumpothingam, Methaphat ‘Tonliew’ Chimkul, and Saranvut ‘Pie’ Nittayasuthi. The elegant yet contemporary fashion show, titled Bangkok Dreaming, embodied the essence of the brand in high style. Showcasing a collection of 42 captivating looks, the runway featured renowned Thai models, including Miss Universe Thailand 2021 Anchilee Scott-Kemmis, Miss Universe Thailand 2016 Chalita ‘Namtan’ Suansane, Miss Universe Thailand 2015 Aniporn ‘Nat’ Chalermburanawong, and top models Cindy Sirinya Bishop and Apasiri Nitibhon. The styling reflected a journey through contemporary Thai lifestyles, with casualwear inspired by quintessential Thai settings, from tranquil beaches to the vibrant streets of Yaowarat’s Chinatown. The event also marked the launch of the AQUASILK collection, the brand’s debut in men’s swimwear. At the launch event, guests explored an extensive range of Jim Thompson products, savored delicious Thai bites from Jim’s Terrace – the brand’s first integrated F&B outlet – and enjoyed the Silk Exhibition, which showcases the rich history and craftsmanship of Jim Thompson’s renowned silk products. Jim Thompson Lifestyle Store is located at One Bangkok, G Floor, The Storeys.
By Lifestyle+Travel
Savouring the Local Charm
The flavours of travel are experienced through tasting local food and seeing unseen places. Travelling like a local is the best way to learn and experience what a country has to offer. Don’t have enough time? Visiting a floating market provides a quick glimpse of this in just one short trip. Heading further south of Bangkok, Song Khlong Floating Market at Wat Taling Chan, a well-known floating market in Taling Chan, uniquely combines the riverside lifestyle of the locals with nature. Recently, in collaboration with the Tourism Authority of Thailand, the market launched the "Wow
By Lifestyle+Travel
Strength Within
Moving forward relentlessly is the way. To maintain steady business growth in Thailand, Omnicom Media Group (OMG) has strengthened its leadership team by promoting OMD Thailand’s Managing Director, Jinnarat Sampuntharat, to Chief Operating Officer of OMG Thailand. She will collaborate with the OMG Thailand executive team, including CEO Rochelle Chhaya and CFO Noppadol Vetvoranich, to guide the business in one of the most dynamic markets in APAC. In line with this, Rerngrith Jindaporn has been appointed to drive the agency’s growth, operational efficiency, client relationships, and new business opportunities as General Manager of OMD Thailand. Additionally, to scale its insights and marcomms capabilities, Dr. Pittayaphan Sriweawnetr has been given broader responsibilities as Head of Insights and Marcomms for OMG Thailand. These strategic changes, part of OMG Thailand’s commitment to growth and excellence, reflect the network’s dedication to building a dynamic and forward-thinking leadership team. This also establishes a solid foundation for OMG Thailand to continue helping clients navigate the evolving media landscape while delivering impactful business results and growth opportunities. OMG Thailand’s strengthened leadership team now includes: Rochelle Chhaya, CEO, OMG Thailand Jinnarat Sampuntharat, COO, OMG Thailand Rerngrith Jindaporn, General Manager, OMD Thailand Nuvee Pongsathidporn, Managing Director, PHD Thailand Chaivut Eiamvuthikorn, General Manager, PHD Thailand Noppadol Vetvoranich, CFO, OMG Thailand Nannapat Chotrattanakarn, Head of Trading and Investment Dr. Pittayaphan Sriweawnetr, Ph.D., Head of Insights and Marcomms Waridda Burapathana, Head of People “OMG Thailand has witnessed great success over the past few years, with our digital capabilities and client relationships growing from strength to strength. This new leadership team is highly talented, and this structure provides a cornerstone for OMG Thailand to build upon, creating future-facing solutions for our clients,” said Rochelle Chhaya, CEO, Omnicom Media Group Thailand.